Directing is a process of telling people what to do and seeing that they do it the best of their ability. It includes overseeing people at work, making provision for essential facilities and creating a work environment whereby employees may carry out to the best of their capabilities. Directing is that element of management that is concerned along with instructing, guiding and inspiring people in the company or organization to obtain its objective.
It starts integrated action of the human force and translates plans into practice and is a pervasive activity of management. Direction is considered as the heart of management process as it starts action, integrates employee’s efforts, medium of motivation, offers stability and balance in the organization and facilitates change.
There are several elements of directing which are carried out in the procedure of Business Management to accomplish the wanted goals of the organization. These elements are as follow:
Supervision – It includes observing the subordinates at the work to see that they are working as per to plan and policies of the organization and keeping the time schedule and do help them in solving their problem ,
Motivation – It is the method of stimulating people to action to complete desired goals, Leadership – It is the method of influencing other people to work willingly for group objectives and.
Communication – It is the method of transmission of message, information and creation of understanding in between two users. With the help these elements directing is carried out smoothly and efficiently.
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